We’ve seen lots of denim on the market.  Every celebrity does one of 3 things. Creates their own fragrance, starts a clothing line and now cell phones.  Prvcy Denim is thankfully not the brain child of a celebrity rather a fashion connoisseur with purpose.
The Prvcy lifeline design is inspired by the leap of faith Carolyn Jones, ECO and Founder, experienced during the last days of her mother, Mrs. Jean James life. Mrs. James, who battled with breast cancer, gave her daughter the inspiration to leave her corporate occupation and embark …

PINK TIPS TO HELP YOU CARE FOR YOUR JEANS
1. Get a little dirty—If you’ve bought a pair of stiff, dark raw-denim jeans, wear them for as long as possible between washes. The way you walk, sit, and the shape of your body will break them in, and the longer you go without laundering them, the more comfortable they will become. True denim connoisseurs will go for months—though they’re mostly men.
2. Keep them snug—Stretch jeans need to be washed more often. Most women’s jeans have …